Articles tagged in internet

  1. Facebook Advertising - Effective?

    Thanks to Andrew from Niphal who posted these $250 worth free advertising coupons for Facebook on OzBargain, I went and got some free credits, spent 3 minutes in Gimp doing up a 110x80 logo, created a campaign on Facebook Ads Manager and sat back to see the flood of traffic coming in.

    Actually the last one wasn't really true. I logged into Facebook Ads Manager this morning to check the stats, and this is what I saw:

    Facebook ads statistics

    My campaign is targeting all Australians, and I had my daily budget of merely $5 (which I have upgraded to $8 as it hits the budget every single day). Over the last 4 days it gave me an impressive number of impressions (more than 60,000+ per day!) but very very low click through rate (0.2%). The effective CPM at the end is very cheap at $0.10 so I guess it is still a good deal if you are just doing branding and don't really care whether people clicked or not.

    I do plan to discontinue the campaign after my free credits have run out. I wonder how can Facebook make any money with such a low click through rate and all the freeloaders like me (hehe...)

  2. Alexa Updates Its Ranking System

    TechCrunch: Alexa overhauls ranking system where it now uses multiple sources rather than just their toolbar data. I actually noticed the change in Alexa ranking before I spotted the post at TC. Good move I think, at least Alexa is now in the position of competing with Compete and Quantcast, which are almost useless for sites outside the centre of universe United States. OzBargain has jumped from 90,000+ to 49,000+ on Alexa -- but still shows insufficient data on Compete and Quantcast.

  3. Securing Your Blog, or Else...

    Deep Jive Interests: TailRank Exposes Massive Number Of Blogs Hacked -- turns out all the latest spam sites are legitimate but hacked WordPress sites. I have also experienced a surge of trackback spams over the last couple of days, from hacked WordPress sites with their wp-content populated with static spammy content. WordPress 2.3.3 wasn't even safe, although it was only superceded a few days earlier when 2.5 came out. And people are still discussing how much they hated WordPress 2.5 because of its new dashboard?! Maybe we should go back to writing static HTML files.

  4. Virtual Private Servers under 7 Bucks

    LowEndBox.com: Virtual Private Servers Comparison Matrix for VPS plans and providers under $7 USD a month. I am talking about a complete Linux server with root account and a dedicated IP address (not some dodgy oversold shared hosting plans), although most low-end plans have no more than 64MB of …
  5. auDA Giveth, auDA Taketh Away

    ZDNet: auDA took away a domain from Sydney-based web-business after dispute, with only 24 hours notice, and it wasn't even that poor guy's fault! His business lost the domain name because 12 months ago NetRegistry mistakenly registered the dropped domain for them, although the original owner has renewed it. That …
  6. Google Weirdness - Blank PageRank and Sitelinks

    A few Google weirdness discovered today. See Mum! No PageRank! I was shocked this morning when the SearchStatus Firefox plugin shows the Google PageRank of this blog as -- nothing! It was 5 last time I checked which wasn't that long ago. It wasn't even a zero -- the PageRank bar basically …
  7. Danny Sullivan on Microsoft Buying Yahoo

    DailySearchCast: Microsoft Wants to Buy Yahoo! Some of the best commentary from Danny Sullivan the Godfather of "search" on the whole Microsoft offering $45b to buy Yahoo event.
  8. Chinese New Year on Google

    If you google for Chinese New Year right now, you'll see the AdWords engineers trying to be creative. This does not occur with other search terms. Thanks for reminding me that it is indeed the Chinese New Year eve today!
  9. Command Line WHOIS Safer? Not Quite

    This is a follow up to yesterday's post, where I looked at Network Solutions' domain tasting practise. It has long been warned on various Internet forums that you should not make WHOIS queries on registrars' web interface if you do not intend to buy straight away. Your queries might be …
  10. Network Solutions is the Best

    Network Solutions is the best because they registered Scott-Yang-Rocks.com even before I asked them to! All I did was making a WHOIS query on their website to check the availability of this domain, and they have registered that domain without me going to the checkouts! How can I say …
  11. WordPress.com + Your Domain Only $10/year

    Matt of WordPress.com has announced domain registration and mapping for their blogging service -- $10/year if you already have a domain registered, or $15/year if you register through them. Very well priced service on a very scalable platform. I'll sign up if I don't already have more blog …
  12. DreamHost's 200Gb/2Tb Madness

    Bah! I thought it was crazy earlier this year when DreamHost quadrupled the storage space and octupled monthly data transfer. Apparently it was saner than I thought, as they have just increased the storage by 10 fold and doubled the bandwidth. Now there are over 200Gb of storage and over …
  13. Easy Way to Speed Up Your Blog

    Have you noticed that Scott Yang's Playground has been quite a bit faster over the last two days? It loads faster, renders faster, and Scott's meaningless muse appears in front of you faster! How did I do it? No. I did not have a secret version of WordPress that can …
  14. nofollow -- More Psychologically than Genuinely Useful?

    Jeremy Zawodny revived the discussion about the actual usefulness of rel="nofollow" mechanism in hyperlinking. In short, it does not prevent comment spams. Moreover, it hinders visitors from commenting as there lacks "reward". Jeremy concluded, which I completely agree. Look. Linking is part of what makes the web work. If …
  15. Australian or Overseas Web Hosting?

    I wrote this quite a while ago on Whirlpool forum over a debate on Australian verses overseas (usually US-based) web hosting. Thread has since been closed (not my fault :) but I think I will repost my thoughts here, looking at what is the most suitable web hosting solution for Aussies …
  16. DreamHost DNS Outage?

    Have been quite stressful last couple of days -- hard disk of the home server is dying, mails were dropped and files gone missing. Went out to buy a new hard disk yesterday and gotta do the upgrade tonight. But now this DreamHost DNS outage is just making my day worse …
  17. Subversion Hosting at DreamHost

    Sorry that I have not been blogging here for weeks -- very busy at work which translates very little time coding for my own. I wish I can just write about all the WTF I've enountered at work over the past weeks, trying to make a multi-threaded CORBA-interfaced Python app server …
  18. The Dark Side of DreamHost (and Shared Hosting)

    Imagine this. Like a Buffet Restaurant?! You have booked yourself and a couple of friends to this nice seafood buffet restaurant downtown. It has everything -- nice food (and lots of them), good experience, live music, and the best of all -- it is cheap. It costs you only five bucks to …
  19. Moving back and forth

    I am talking about hosting and my Bargain Blog. I moved the site to DreamHost more than 2 months ago, but have decided to move it back to my poor old home server yesterday morning. Problems? There are two. (1) Google (2) DreamHost. The Bargain Blog was geographically targeting Australia …
  20. DreamHost Crazy Domain Insane now with Custom DNS

    I have been running some of my sites on DreamHost or 2 months. I initially joined the Crazy Domain Insane hosting plan, which provides me more-than-enough storage space and bandwidth, but does not allow me to customise my DNS entries -- this is for higher priced plans. However when I logged …