Baby Clothes and Economics

Becoming a parent to a new born, it helps me to understand gift giving and economics a little better. When I first looked at the expensive baby clothes in department stores or specialised shops, I was wondering who would actually purchase these over-priced goods for their kids, who might out-grown that $50 dress in less than 2 months. But my doubt has been cleared. Once again it shows their marketing division is much smarter than me and had done their research properly. Usually it is not the parents who buy new expensive clothes for their babies. They are too cheap.

It is their grandparents. Their aunties and uncles, who are friends/colleagues/acquaintances of their parents. These people are the ones who took out their credit cards to buy clothes for someone else's little bob. They are the ones that keep this "specialised baby wear" economy going - not just surviving but prospering.

I can testify that. So far, amount of money Vivian and I have spent on Anna's clothes is, get this - Nil. Call us cheap (which is most likely true), but Anna has never been short of clothes to wear. She even has new "branded" baby clothes that already would not fit (a colleague of mine bought her a 0000 jump suit)!! People lend us jump suits of all sizes (aren't they wonderful). Others bought Anna shirts, skirts, dresses, etc. Anna probably would not be able to wear all of them because of growth and seasonal differences, and with some Vivian and I would have never bought, as they laid in the price range of "unthinkable"...

Now, the issue is that we are currently at the receiving end. Soon we will turn around at the giving end, as it would just be impolite not to buy new clothes for someone else's new born, when we had been given some during our term. Looking at the number of people that we know who are having babies in the next 6 months, it would be a large amount of purchase. So the cycle continues. The one who received from us might also feel compelled to buy new baby clothes when their friends are giving birth...

What do we get at the end of the day? A happy infant wear department store manager, and lots of baby clothes packed to be giving away in Salvo.